12/31/2013

eMarketer Daily - Education Still a Big Barrier to Big Data

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December 31, 2013

The eMarketer Daily will not be published on Wednesday, January 1, in observance of New Year's Day.
The next edition will be sent out Thursday, January 2.
Education Is Still the Problem for Big Data

Lack of education is still the No. 1 thing hindering greater adoption of Big Data by businesses, according to research. And executives indicate it will be years before Big Data's usefulness is fully realized. Full Article

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Maximize Lead Generation via Marketing Automation –
an eMarketer Roundup

Are you fully realizing the benefits of marketing automation? Get best practices for using marketing automation to maximize lead generation with eMarketer's latest Roundup, which includes key trends, statistics and insights.
Get eMarketer's Marketing Automation Roundup


Small Businesses Expect a Big Year in 2014

A majority of small businesses say they grew in the past year, according to research, but even more expect to do better in 2014 than they did in 2013. Not only that, but four in 10 plan to make marketing a top priority. Full Article

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eMarketer's Retail Roundup – Free Download

Are you taking advantage of the robust growth in US retail ecommerce sales? Download eMarketer's Retail Roundup for key trends, statistics and insights. Receive your copy.

Smaller Firms, Startups Boost Canada's Ecommerce Market

Takeup of online shopping by consumers in Canada has been slow compared with similar markets. The real reason? The poor online shopping experiences retailers offer, according to a new eMarketer report. But Canada will see significant gains in retail ecommerce, as sales increase nearly 18% to hit CA$21.61 billion in 2013. A new breed of ecommerce vendors is behind this strong growth. Full Article

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