| | | Interviews with Retail Marketing Execs | | | | | Hi Android, Retailers have a host of digital marketing tools at their disposal—from email, which is now heavily focused around mobile, to social, video and tablet-oriented commerce tools. | | Key Elements Include: | | • | Interviews with executives from leading brands Sephora, Williams-Sonoma, Gilt.com and Macy’s
| • | How marketers are using the “mobile-first” approach to better target and engage consumers
| • | The advantages of creating a relevant and personalized experience for site visitors
| • | How social paid advertising and real-time marketing are changing the way retailers strategize their campaigns | | | | |
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