2/05/2014

Omnichannel Retailers Play Catch-Up – Complimentary eMarketer Report

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Dear Android,

"Omnichannel" has become a buzzword in retail for good reason. New technologies and better data bring the longtime dream of a unified cross-channel shopping experience within reach. In practice, however, most retailers still fall far short of achieving this vision.

For a deeper look into omnichannel marketing and the transformation of the consumer into a cross-channel shopper, download a complimentary copy of our report, The State of Omnichannel Retail: Retailers Playing Catch-Up with Consumers. This is just one of about 200 reports eMarketer publishes each year, normally available only to Corporate Subscription clients.

Download your complimentary report.

Key elements include:

  • How close are retailers to providing an omnichannel experience?
  • What are some factors inhibiting omnichannel adoption?
  • How are consumers using media to shop across channels?
  • What are some omnichannel innovations gaining traction?

Receive your copy here.

Sincerely,
eMarketer Editors

"The State of Omnichannel Retail: Retailers Playing Catch-Up with Consumers" is presented by Akamai.



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