1/17/2014

eMarketer Daily - Mobile Music Listeners Press Play on Smartphones

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January 17, 2014

The eMarketer Daily will not be published on Monday, January 20, in observance of Martin Luther King Jr. Day.
The next edition will be sent out Tuesday, January 21.
Mobile Music Listeners Press Play on Smartphones

US mobile users are turning on smartphones to play mobile music, research finds. Streaming apps and services may be popular, but listeners rarely pay for them—and prefer to split listening time between these services and their own music libraries. Full Article

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Boost your social IQ.

Discover this year's biggest social marketing trends in our Social Intelligence Report. You'll learn where the greatest opportunities are in paid, earned, and owned social—and you'll discover new tools and strategies for building stronger engagement and better results. Download now>


Programmatic Ads Provide for Audience Precision and Ad Guarantees

Dr. Mark Grether, COO of Xaxis, an agency trading desk owned by WPP, points to the benefits of programmatic advertising and the challenges of mobile. Full Article



Dr. Mark Grether
COO
Xaxis

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eMarketer Webinar – Always-On-Shopping, A Marketer's Dilemma

Join us for a free webinar on Jan. 23, at 1 pm ET for a look at how marketers are meeting the challenges of the unpredictable and ever-changing path to purchase created by today's mobile-connected, constantly connected consumers.
Register now. Space is limited.

Mobile Social Affects UK Millennials' Path to Purchase

Millennials account for nearly 23% of the UK population—a huge share—and have the highest level of smartphone ownership and usage among all age groups in the country. Due to their high mobile engagement, millennials are more receptive than others to marketing via such devices—and mobile social in particular is affecting the path to purchase among this younger group. Full Article

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Tech Tips Weekly [ Digital Music Sales Fall For The First Time + Create A Free Collage Cover Image For Facebook + Amazing New Home Automation Technology ] 1/17/14

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Quick Tip

In The News 01-17-2014

Digital Music Sales Fall For The First Time

Digital music sales fell for the first time since Nielsen SoundScan started keeping track of them. For 2013, they dropped 5.7%. However, digital music fared much better than physical CDs. Sales of CDs dropped 14.5%. Vinyl albums actually saw a small jump to 2% of the market. Digital albums account for 40.6% of sales and CDs, 57.2%.

What's to blame for the decrease in sales? Most likely steaming services like Pandora and Spotify. Instead of purchasing music, more and more younger consumers (traditionally the largest consumers of music) listen to it on apps.

Court Orders That Anonymous Online Reviewers Reveal Identities

A court in Virgina has ordered that the identities of the people posting anonymous online Yelp reviews of a carpet cleaning company be revealed.

The court ruled that those reviews aren't protected by free speech because it believes those people weren't real customers of Hadeed Carpet Cleaning.

Yelp has fired back that the carpet company hasn't shown why it needs those posters' identities.

Google Merges Gmail & Google + Contacts

Google is merging Gmail & Google + contacts. Google + users will now be able to e-mail someone, even if they've never been given that person's e-mail address. When Gmail users start to type an message, they'll be given suggestions from Google + connections.

The company emphasized that users are in control of whether they can be reached this way. The company has been pushing users towards Google + with features like this and Google + account requirements to comment or post on YouTube.

~ Cynthia

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Jim from New Jersey writes:

I'm one of the XP hold-outs: I am not willing to upgrade $400 for a modern computer for downloading emails and basic web browsing.

My computer is somewhat limited and probably won't tolerate the upgrade to the next Windows version. What options do I have?

First of all Jim, I'd check out this article to learn about the tools Microsoft offers to help you see if your computer is up to an upgrade.

You're right, $400 in awful lot of money to spend for basic web browsing and e-mail. If that's all you want out of a computer, may I suggest you consider switching to a tablet?

A good basic Android tablet will more than meet your e-mail and web-browsing needs. We've offered several models here for around the $100 mark. You can certainly find a nice one for less than $200. There's also the option of an iPad, but the iPad Mini starts around the $300 mark and the larger models will run you as much as a good laptop. If you'd like to stick with Windows, there are Windows tablets starting at less than $200. You could also pickup a Chromebook laptop for around the $250 mark.

~ Cynthia

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Computers 101

Alice writes:

I use AVG antivirus on my XP computer so won't this keep me safe? If not then I have the windows 7 disk, but can I use this on my XP? Thank you for your help.

Windows is stopping all security support for Windows XP on April 8, 2014. That means there will no longer be a team of highly-trained security experts whose job it is to stop attacks against Windows XP working to protect the system.

Companies like AVG, Norton and McAfee get their fixes for Windows XP from Microsoft. Microsoft has key information about the program that you would need to fight attacks. No new information from Microsoft means no protection against anything that hackers come up with after Microsoft stops providing security updates.

Why is this such a big deal? I've covered the subject a lot in the past few months.

This article explains how Windows XP Could Become A Security Nightmare and this one covers a lot of the questions and comments we've seen in regards to XP.

Your AVG will continue to protect you against viruses discovered prior to the end of XP support. But don't expect any new updates after April 8, 2014. Unfortunately, those with bad intent aren't going to lose interest in XP systems. They will likely become more interested knowing that these systems are unprotected.

~ Cynthia

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Create A Free Collage Cover Image For Facebook

What do you have as your cover image on Facebook? A boring, poorly cropped photo you took during your last vacation? That's what I had until I found a way to create a beautiful collage Facebook cover image online for free using Picmonkey.

Picmonkey is a free online photo editing service that has lots of preset options you can use. Even if photo editing is not your strong point, you'll be able to create amazing collages and edits using Picmonkey's presets. Today I'm going to show you how to create a Facebook cover image in less than five minutes.

First of all let's go to Pickmonkey and click on Create a collage menu entry:

create a collage

Now let's add some images to our collage. I'm going to add photos of my paintings:

add photos

Once the photos are uploaded, let's select a collage template. Pickmonkey has a template for Facebook cover images, so you don't have to worry about the size of the final image. To select the layout you need, click on the Layout icon, then click on FB Cover and select the template you like:

Facebook layout

Now click on the Images icon to go back to your photos, then drag and drop your images into the template. You can drag them around and center them the way you want. Notice how the correct size is already preset:

Facebook collage

Now I want to add text to my collage, so I'm going to click on the Edit button in the top menu. Make sure you are completely happy with your collage before you move on to the Editor because you won't be able to rearrange your images once you do that:

Edit button

Now I'm happy with my collage, so I'm going to click on the Save button in the top menu and save the download the final image to my computer.

Facebook cover

I've only use a few Picmonkey options, so make sure you check them all out when you work on your collage. I'm sure it will look great and you'll get hundreds of "Likes" from your friends.

~ Liz D.

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Announcements

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On The Move

Deb writes:

I'm not sure exactly what questions I will have, but my friend bought a wireless printer to use with her iPad and iPhone. She asked if I can hook them up for her. Is that possible?

Deb, congratulations on being appointed to volunteer tech support. It can sometimes be a thankless job. The good news is that it's perfectly possible. Let's hope your friend purchased a printer that is AirPrint compatible. That enables printing from Macs, iPad, iPhone and iPod touch without the need to install drivers.

Your friend will need to have the latest version of iOS installed on the phone and iPad. Printermodels by Brother, Canon, Dell, Epson, Fuji Xeros, Gestetner, HP, Infotec, Kyocera, Lanier, Leveno, Lexmark, Oki Dta, Olivetti, NRG, NTT, RICOH, Samsung, Savin, Sharp, TA Triumph, Toshiba ad Xerox all support Airprint.

You should be able to find instructions for connecting the particular printer among the printer's documentation or on the manufacturer's website.

Then printing is just a matter of selecting ...

Want more? Head on over to WorldStart!

--

Amazing New Home Automation Technology

Shouldn't our homes be run by robots and computer generated personal assistants by now? While we haven't quite perfected the robot yet, some of these ideas may not be far from reality with the latest advancements in technology, like big data cloud computing.

In the world of home improvement, home automation is creating exciting possibilities. Home automation essentially refers any technology that makes controlling a home's functions easier and more convenient. These products are generally attached to a central system that can be controlled from a smartphone or tablet.

More and more people across the world are realizing its benefits. Home automation for example can be used to protect a home and keep homeowners up to date on any strange activity surrounding their house. It can also be used in entertainment systems, allowing users to control sound, lighting thermostat and other home functions from a single location. Apart from these basic functions, home automation is expanding into exciting realms. The following are devices to look out for in the future...

Check out WorldStart to read more!

From The Archives

Eleanor from Ohio writes: I have a Windows XP. How do I copy a recipe from Facebook without copying a whole lot of pages? Thank you Eleanor.

Well Eleanor, if you're like me, your Facebook feed is filling up with photos of tempting photos of food with recipes in the caption. That's a real problem when I'm checking it late at night. Is 11 p.m. too late to start cooking with canned biscuit dough?

If you try to save or print an entire Facebook page, you'll end up with a lot of stuff you don't want. Here's how to do it.

Say you want to save a recipe for Crock Pot Orange Chicken. Here's what it probably looks like.

Make sure the entire recipe is visible. In this case, we need to click on ...

Just click WorldStart to learn more!

--

Robert from Bossier City, LA writes:

I know, eventually, I will need to replace my Windows XP computer. I am wondering if I can use Windows 8 with a mouse and keyboard not using the touchscreen at all. I haven't seen any information on this and since no computer company is really getting into how Windows 8 works, I am curious if there is a way to use Windows 8 without having to touch the screen? Thank you.

Answer:

The good news is that you do not need a touchscreen to operate Windows 8. While many of the features of Windows 8 are more intuitive with a touchscreen display, you can still navigate with a mouse and keyboard. Below is a list of the gesture motions for Windows 8 and the corresponding mouse and keyboard actions...

Go to WorldStart for the rest of this tip!

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Amanda's Coolsite

My 80s TV

I'm going to issue a warning right up front with this site. It is addicting! I had to seriously limit the amount of time I spent there in order to write it up, because it was so easy to become engrossed in a television program.

When you arrive at the site you'll be greeted with a vintage looking television, and have a list of different types of programming on the right side of the TV. The first thing I did was click the None link beneath the list to uncheck everything.

That way you can just select the type of programming you want from the list. Your options are Cartoons, Comedy, Commercials, Drama, Gameshows, Kids, Movies, Music, News, Other, Soaps, Specials, Sports, Talkshows, and Trailers. The numbers next to them show you how many are in that category.

After you've selected your options, just click Power to turn the television set on. And then you can watch whatever randomly came up. Or you can use the channel buttons to surf through your options.

I really enjoyed surfing through the programming, so much so I lost track of time checking out cartoons and comedy, so check this site out when you have time to watch some television!

http://www.my80stv.com/

~Amanda

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Print Friendly

I hate when I got to a webpage and need to print something out but there's no print friendly option be found. I still have nightmares about printing in the 90s as a teenager; I would want to print one recipe or poem and bam, 100 pages later it would print the page I wanted. Now it's gotten a lot better, but some places still don't offer a print friendly option. Never fear, you can just go to Print Friendly and get a print friendly version easily.

Navigation is easy! First you'll need a site you want to make print friendly. You'll copy the URL of the page you want to print and then paste it in over at Print Friendly in the blank text bar! Then click Print Preview. It then generates a print friendly version of the page URL you pasted in.

You can also check out the how it works video on the main page. It runs 1:42. I think the video shows exactly what I was talking about in my opening to this review. Their example site would be 16 pages and with Print Friendly it becomes 4. It also shows more deftly than I describe the options you have for minimizing excess clutter on the page you don't want. You can remove all the images, choose sections of text not to print, all so you end up with just the information you want.

Another great feature offered is the bookmarklet, that you can drag to your bookmark bar for easy access to Print Friendly when you're surfing the web. If you have trouble with dragging and dropping it to your bookmark bar (I had to open a new tab in Google Chrome so I could see my bookmark bar) you can check out the Instructions link for help! (I checked Google Chrome, Firefox, and Internet Explorer – there's a button for all of them.

What are you waiting for? Go save Print Friendly to your bookmarks or use their handy button today for those time when you need to print friendly!

http://www.printfriendly.com

~Amanda

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Do you have a cool, non-commercial site that you want to share?

Send it to Amanda at amanda@worldstart.com

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Monthly Wallpaper

January Wallpaper Is Ready!

Happy New Year! Our free January desktop background wallpaper is ready to go! Make sure you check out the 100+ other selections on the site!

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Oh, and if you enjoy these images, please tell your friends!

Stream Crossing

Why did the grizzly cross the stream? Well, it's a bit like this. I came upon these two while searching for a large male grizzly I'd encountered the day before. However, Yellowstone is never quite the same from day to day, and instead this morning she granted me…(More)

Nose To Nose

This was captured shortly after I drove into Yellowstone from Gardiner. Normally, expectations tend to be low as you make the 5 mile or so drive from Gardiner to Mammoth, but today would prove an exception to that rule. As I drove along, admiring the freshly fallen snow, I rounded a corner and spotted a group of elk congregating in an area known as the "Chinese Gardens". I wasted no time... (More)

Hard Turn

It all started when I spotted a nice group of pronghorn with a good number of seemingly frisky bucks on the side of a large hill. Initially they were wary, but it wasn't long before they were ignoring me and going about their business. There wasn't too much action at first, and I busied myself with a few snapshots of some of the better looking animals – and then a buck burst into a run after one of the females! (More)

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As always, the wallpaper is 100% free, so enjoy!

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