12/23/2013

eMarketer Daily - Women Spending More Time on Social Sites

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December 23, 2013

Women Up Time Spent on Social Platforms

Women are increasing the amount of time they spend on social networking sites—especially platforms other than Facebook, though the social giant is still by far the most popular network. And the social graph is still a source of trusted influencers. Full Article

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eMarketer's Retail Roundup – Free Download

Are you taking advantage of the robust growth in US retail ecommerce sales? Download eMarketer's Retail Roundup for key trends, statistics and insights. Receive your copy.


Brands Turn to Music to Market Content, Reach Younger Consumers

Since the US recording industry's peak at $14.6 billion in 1999, the business has shrunk to less than half its size, barely passing $7 billion last year, according to a new eMarketer report. But brands see value in marketing via music—and they're putting money into the space, getting involved in new, innovative ways. Full Article

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Maximize Lead Generation via Marketing Automation –
an eMarketer Roundup

Are you fully realizing the benefits of marketing automation? Get best practices for using marketing automation to maximize lead generation with eMarketer's latest Roundup, which includes key trends, statistics and insights.
Get eMarketer's Marketing Automation Roundup

In the UK, 7-Inch Stocking Fillers to Be a Hit This Christmas

There's no doubt it's going to be a tablet-colored Christmas this year in the UK. But while iPads will continue to dominate among gift-givers, other inexpensive brand models will prove incredibly appealing, particularly 7-inch models that offer a good user experience. Full Article

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