Women Up Time Spent on Social Platforms Women are increasing the amount of time they spend on social networking sites—especially platforms other than Facebook, though the social giant is still by far the most popular network. And the social graph is still a source of trusted influencers. Full Article | | | Are you taking advantage of the robust growth in US retail ecommerce sales? Download eMarketer's Retail Roundup for key trends, statistics and insights. Receive your copy. | Brands Turn to Music to Market Content, Reach Younger Consumers Since the US recording industry's peak at $14.6 billion in 1999, the business has shrunk to less than half its size, barely passing $7 billion last year, according to a new eMarketer report. But brands see value in marketing via music—and they're putting money into the space, getting involved in new, innovative ways. Full Article | | | Are you fully realizing the benefits of marketing automation? Get best practices for using marketing automation to maximize lead generation with eMarketer's latest Roundup, which includes key trends, statistics and insights. Get eMarketer's Marketing Automation Roundup | | | | | EVENTS | January 6, 2014, New York, NY eMarketer Chairman Geoff Ramsey will be presenting. February 9-12, 2014, Amelia Island, FL eMarketer Chairman Geoff Ramsey will be hosting. eMarketer is the official research partner of iMedia Brand Summit. March 3-6, 2014, San Antonio, TX eMarketer is the official research partner of eTail West. | | | | |
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