2/11/2014

eMarketer Daily - Are Teens Really Unfriending Facebook?

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February 11, 2014

Are Teens Really Unfriending Facebook?

As new networks and apps—especially those focused on visual elements—become popular with teens, many wonder if the demographic is shifting attention away from Facebook. However, a new eMarketer report finds that teens aren't likely to give Facebook the Myspace treatment any time soon. Full Article

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Ultimate List Growth Guide: 31 Ways to Build Your Database

Without new customers, you're forced to rely on existing ones to boost revenue, making it difficult to grow at the pace outside investors and internal stakeholders often require. Get 31 list growth tips for building your database in today's multichannel world. Download your copy today!


Hispanic Women Connect with Friends, Brands and News via Social

US Hispanic women use social to keep up with friends and family, as well as connect with brands and media. And sources suggest that Hispanic consumers are more optimistic and trusting of social sites compared with the general public. Full Article

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Deliver ROI with Mobile In-Store

Struggling to measure the impact of online to in-store? "The Total Economic Impact of the RetailMeNot In-Store Solution,"
a commissioned study conducted by Forrester Consulting, examines the total economic impact including ROI, costs and incremental sales of deploying RetailMeNot In-Store. Download the study.

Majority of UK Social Users Worry About Being Watched

Social networking is a common activity among UK internet users, but that doesn't mean users don't worry about social platforms monitoring them and collecting their information. These concerns may be valid, as digital marketers often turn to such tactics to conduct market research. Full Article

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