eMarketer Daily - Millennials Use Different Social Networks to Share Different Product Types

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February 14, 2014

eMarketer will be closed on February 17. The next edition of the eMarketer Daily will go out on February 18.

Millennials Use Different Social Networks to Post, Buy Different Product Types Millennials tend to be influenced by their friends' posts on social media, but what exactly are they buying and how? According to research, these internet users turn to different social networks to post about different product categories, and they rely heavily on their mobile devices to shop. Full Article Read More Share this:. . . . Webinar: Deliver ROI with Mobile In-Store Join RetailMeNot and guest speakers Sucharita Mulpuru and Jonathan W. Lipsitz from Forrester on Feb. 26 at 12 pm CST to hear how retailers are leveraging mobile to drive sales and deliver measurable ROI with the RetailMeNot In-Store Solution. Register Now. AOL Helps Financial Firms Target Investors at 'Money-in-Motion' Moments How do investment companies get investors to move their money to new products or services? Digital marketing is part of the answer, explains AOL's Paul Kadin. He discusses how his company targets investors at "money-in-motion" moments to drive results for clients. Full Article Paul Kadin Category Development Officer, Finance AOL Read More Share this:. . . . Maximize Lead Generation via Marketing Automation – an eMarketer Roundup Are you fully realizing the benefits of marketing automation? Get best practices for using marketing automation to maximize lead generation with eMarketer's latest Roundup, which includes key trends, statistics and insights. Get eMarketer's Marketing Automation Roundup When Irish Eyes Are Facebooking, They're Chatting Facebook is the No. 1 social network in Ireland, according to research. In addition, the majority of users go on Facebook Messenger daily—again, the top choice for chatting via social. Full Article Read More Share this:. . . . Today's Articles Millennials Use Different Social Networks to Post, Buy Different Product Types AOL Helps Financial Firms Target Investors at 'Money-in-Motion' Moments When Irish Eyes Are Facebooking, They're Chatting RECENT ARTICLES Internet Ranks Third in Brazil's Ad Spending Users 'Like' Facebook for Social Logins Majority of UK Digital Retailers Now Tweet Back Airlines Aim to Reach On-the-Go Travelers What's up Next for UK Teens with Smartphones? Tablets All Recent Articles » EVENTS iMedia Content Summit March 2-5, 2014, Huntington Beach, CA eMarketer is the official research partner of iMedia Content Summit eTail West March 3-6, 2014, San Antonio, TX eMarketer is the official research partner of eTail West. DX3 March 5-6, 2014, Toronto, Canada eMarketer is the official research partner of DX3. All Events »

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